Sports Marketing

Grand Central Marketing's sports marketing capabilities include designing and developing sports-based programs such as amateur volleyball, snowboarding and extreme sports competitions that build consumer participation and brand association. The agency also designs programs linking client brands to professional sporting events and athletes.

• Amateur tournaments and competitions
• Games, contests and athletic challenges
• Professional officials, coaches and staff
• Logoed signage, equipment and uniforms
• Promotional tie-ins with sporting events, teams and athletes
  
• Athlete appearances and endorsements
• Retail promotions, sampling opportunities and tabling
  
• In-stadium events and tailgate parties